Targeting is mostly automated now. The creative decides who sees your ad and whether they buy. We produce ad creative in volume, test it properly and learn from every round.
What is UGC advertising?
UGC (user-generated content) advertising uses videos and photos that look and feel like real customers talking about a product, often made by paid creators. It tends to feel more trustworthy than polished brand ads and performs well on TikTok and Instagram.
What we make
Static image ads, carousels, short video, UGC testimonials, product demos, founder videos, comparison and problem-solution formats. Each concept gets several hooks and versions so tests tell you something useful.
Built from research, not guesses
We start from customer reviews, support questions, competitor ads and your best organic content to find the angles that matter to buyers. Every test is tagged by angle, format and hook, so learning compounds instead of resetting each month.
What we do
- Creative strategy and angle research
- Static, carousel and video ad production
- UGC creator sourcing, briefing and usage rights
- Hook and edit variations per concept
- Platform cuts for Meta, TikTok, Amazon and YouTube
- Testing framework and creative reporting
- Monthly creative refresh plan
How we start
1. Research
Mine reviews, competitors and your data for buying reasons.
2. Produce
Create a first batch across angles and formats.
3. Test and iterate
Keep winners, kill losers and brief the next round from results.
Frequently asked questions
How many ads a month?
Do you use AI-generated content?
Can you use our existing photos and videos?
Related
Meta ads management · TikTok short-video content · Social media marketing · Shopify & DTC store audit
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