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Amazon Listing Design

Amazon A+ Content Design

Enhanced Brand Content modules that answer objections and tell the brand story.

A+ Content sits below the fold, where undecided shoppers go to look for reasons to buy or to leave.

What is Amazon A+ Content?

A+ Content is the enhanced section of an Amazon product page, available to brand-registered sellers, where you can add images, comparison charts and richer text below the bullets. It helps shoppers understand the product and can improve conversion.

A+ Content portfolio

A selection of A+ Content and listing image sets we have designed for brands in supplements, food, fashion, beauty, baby, home, office and tools. Hover over a design to scroll through it, or click to open it full size.

Why it matters

A+ Content is available to Brand Registered sellers and can lift conversion when it answers real objections rather than repeating the bullet points.

We build modules around comparison, proof, usage and cross-sell, and we copywrite them for how shoppers talk about the problem.

What we do

  • Module layout planned around shopper objections
  • Comparison charts that point shoppers to the right SKU
  • Lifestyle, scale and usage imagery
  • Copywriting aligned to search language
  • Premium A+ where eligible

How we start

1. Review

Where your listing and competitors stand today.

2. Concept

Layout and messaging before pixels.

3. Deliver and test

Final files, then measure and iterate.

Frequently asked questions

Do I need Brand Registry?
Yes, A+ Content requires it. If you do not have it, start with our trademark pages.
Will it improve conversion?
Often, but it depends on the starting point. We measure before and after where Amazon provides the data.

Related design work

A+ Content · Brand Store · Listing images · Main-image CTR

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