TikTok Shop Affiliate Commission Cuts: What to Pay Creators Now
Reports say TikTok cut default affiliate commission caps on June 22, 2026. Sellers still set their own rates, so tier them by creator.
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Resources
Straight talk on Amazon, TikTok Shop & Walmart
Worked examples, formulas you can run on your own account, and the occasional correction to advice that does not hold up.
GMV Max Is Mandatory: How to Keep Control of TikTok Shop Ad Spend
GMV Max has been mandatory for TikTok Shop promotions since September 2025. Here are the controls you still have and how to use them before BFCM.
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Does AI Traffic Actually Buy? The 2026 Data
AI referrals now convert better than other traffic, but almost nobody buys inside the AI tool. The 2026 data, and where brands should actually invest.
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Shopify Agentic Storefronts: Sell in ChatGPT, Gemini and Copilot
Shopify's Agentic Storefronts is on by default for eligible stores. How to set it up, how checkout works in each AI channel, and what product data…
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Selling in Google AI Mode: Checkout, Shopping Ads and Merchant Center
Shopping ads already run in Google AI Mode from your existing campaigns, and US merchants can apply for UCP checkout. Three Merchant Center changes to make…
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ChatGPT Ads Manager Is Open: Should Ecommerce Brands Test It?
OpenAI's self-serve ChatGPT Ads Manager has no minimum spend and offers CPC bidding. Who should test it, what it may cost, and how to measure it.
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Product Collection Ads Are Retiring: How to Move to Collections
Product Collection ads end in January 2027. Here is how Sponsored Brands Collections works and how to migrate without losing performance.
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Why Your Amazon ACoS Rises Every Year, and How to Grow Profit Anyway
Amazon's ad revenue is growing faster than seller sales. Here is what that does to your ACoS and how to grow profit anyway.
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Amazon Now Bans Seller Account Transfers and Revenue Pledging
Amazon's seller agreement now bans transferring account rights or pledging payouts as collateral. What it means for brand sales, loans and aggregators.
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Amazon’s New ASIN Creation Rule: Resellers Need a Brand Registry Role
From June 1, 2026, creating ASINs for Brand Registry brands needs a Reseller role. What resellers should request and how brands can use it.
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