
Fake and AI-Written Reviews: Amazon’s 2026 Crackdown
Amazon is suing review brokers and the FTC rule covers AI-generated fakes. What changed in 2026 and which review tactics are still safe for brands.
Worked examples, formulas you can run on your own account, and the occasional correction to advice that does not hold up.


Amazon is suing review brokers and the FTC rule covers AI-generated fakes. What changed in 2026 and which review tactics are still safe for brands.

A calm plan for an Amazon deactivation with a video verification request: what to prepare, what to avoid in an appeal, and how to lower risk…

AWD fees rose in 2026, Amazon stopped prepping inventory and oversize items are out. One worked SKU shows when AWD still beats direct-to-FBA and a 3PL.

Since March 31, 2026, resellers must FNSKU-label every FBA unit. Brand Representatives can ship on manufacturer barcodes. Here is why that helps brands.

Walmart has no monthly fee and offers up to $75K in new-seller savings. Current fees, what the incentives are worth and how to model a first…

Meta changed what counts as a click in March 2026. Why reported ROAS fell, how to compare before and after fairly, and what to report to…

Andromeda made your creative the targeting. What the sources really say about creative volume, the August 2026 changes and a testing system small brands can run.
TikTok Shop now bans AI voices in shoppable videos and lives. Where AI content is still fine, where it breaks rules, and why real creators still…

TikTok Shop banned review-bait inserts and set 365-day shelf-life minimums for supplements and beauty. What changed and the checklist to run before Q4.

TikTok Shop's Account Health Rating counts affiliate videos against your shop. Here is how the score works, where restrictions start and how to protect it.